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During President Luis Guillermo Solís’ tour, a trade office was inaugurated in Korea, with the aim of promoting new business opportunities for domestic exporters, It is now one of the 41 trade offices around the world.
Alexander Mora, minister of Foreign Trade and chairman of PROCOMER board, declared that the office is a great opportunity to promote rapprochement and to position goods and services in global markets.
The opening is part of the diversification and our intention to create new opportunities. We want to provide new markets for Costa Rican goods. To have a PROCOMER’s office in this city is strategic for our country,
concluded the Minister.
In addition, in order to internationally promote the country’s brand, Essential Costa Rica, an electronic billboard, which plays an advertisement with information about the country and the country’s brand near Seoul’s central municipality, was placed.